Active & Connected
Chalre Associates is active in
promoting the industries and companies we serve. Examples of
these activities are below.
"WE PROMOTE OUR CLIENTS' BUSINESSES
+ 632 822 4129
of Chalre Associates are well known in their industries of focus
throughout the region of South East Asia. Their editorials and
interviews have been published by international media organizations
throughout the world. For an exhaustive listing of their
articles and speeches, go to the Publications
section of the Chalre Associates website.
Asia CEO Forum is the largest regular business event
in Philippines and considered one of the most important in Southeast Asia.
The forum is organized by Chalre Associates for the spreading of ideas that help executive managers active in the region.
Awards is the largest business awards events in Philippines
with major sponsors like American Express, PLDT Alpha
Enterprise, Ford, Accenture, Teleperformance, KPMG, Jones Lang
LaSalle, NorthgateArinso and others.
CEO Awards highlights business achievement in Philippines and
promotes the nation as a premier business destination.
Publication: OutsourcingWorld USA
Aim to Secure $10M from Outsourcing
Jenalyn M Rubio
Philippines outsourcing industry is expected to grow this year, as it
targets to reach US$10 billion in revenues by 2010.
According to The Philippines’
Offshoring Opportunity, a September 2005 report by McKinsey and Company, the
demand for global outsourcing services is expected to reach $180 billion by
2010. The Philippines’ outsourcing industry aims to acquire 5 percent of
that market, making it a $10 billion industry, up from about $1.5 billion in
The intensity of the recruitment
efforts of contact centers, for one, can be described as a function of the
unexpectedly rapid growth of the outsourcing industry over the past five
years. In fact, high demand for skilled professionals holds true across all
sectors of the industry. In animation alone, there is a need to train 25,000
new industry-ready animators by 2010 to meet global outsourced animation
services requirements, said Animation Council of the Philippines Inc. (ACPI)
executive director Joy Bacon.
This could be attributed to
“better people, better business environment, better infrastructure, and
better lifestyle and security,” in the Philippines as opposed to other
outsourcing hubs like India, according to a presentation by Richard Mills,
chairman of Chalre Associates, an executive search firm serving
multinationals throughout Asia Pacific. A growing number of companies
continue to bank on the country’s reputation for high-quality,
The year 2005 saw large
companies like computer manufacturer Dell Inc. set up
its own contact center facility in the Philippines. Whereas Dell has been
outsourcing to third-party providers in the country for years, the company
finally decided to make the Philippines a dedicated global customer service
center. One other global brand that is moving aggressively into the country
is consumer electronics firm General Electric Company, which has begun
shifting substantial resources from India.
“In terms of potential,
business opportunities, and realized revenues, we know for a fact that we
have only begun to scratch the surface of business process offshoring. There
is much room for growth in the industry,” said Peter Favila, secretary of
the Department of Trade and Industry (DTI).
“As far as the industry is
concerned, 2005 has been a great year for e-Services in the Philippines. We
would like to think we have increased and strengthened our competitive
advantages, in terms of the capabilities of our e-Services workforce and
overall industry cooperation,” said Center for International Trade
Expositions and Mission (CITEM) executive director and DTI assistant
secretary Felicitas Agoncillo-Reyes.
“There’s still a lot more
room to grow,” said Fermin Taruc, president of the Philippine Software
Industry Association (PSIA) and managing director at software firm Gurango
Software Corporation. The PSIA president said that 2006 will see higher
value-added work as a function of our people’s expertise and a function of
market dynamics as well.
“We can probably expect more
BPO companies. Hopefully we will make some progress and see some headway as
we support the other members of the federation (Contact Federation of the
Philippines),” said Liza Lamzon, director for strategic growth programs at
contact center firm PeopleSupport Inc. “There’s tremendous promise
across all sectors -- in animation, transcription, software development, of
course,” said Lamzon.
“I believe we are in the right
direction as we see companies investing in quality standards. The different
sectors just need to work more closely,” said Taruc, citing the government
as one important sector and its two important roles as an enabler and as a
consumer. Taruc believes that the government as a very large consumer would
help spur domestic growth, but he stressed that its more important role is
that of an enabler. “The government should make sure the support
infrastructure is in place, that the private sector functions effectively,
and help other industries to invest more in IT.
”“We see more companies
investing in improving their competence,” said Taruc. While the market is
fundamentally very hospitable for continued growth, he said that it is still
up to us to make sure that we deliver the quality that is expected of us. He
added that the industry is now past the stage of realizing its potential and
the greater issue now is optimization and the challenge is to maximize this
“There is an ongoing
industry-wide move to organize the sectors into associations such as PSIA,
ACPI, MTIAPI (Medical Transcription Industry Association of the Philippines
Inc.), CCAP (Contact Center Association of the Philippines), and their
umbrella association, BPA/P,” said Agoncillo-Reyes, leading to a healthy
exchange of ideas among the members and the sectors. “In addition, it has
also facilitated the promotion of the industry’s capabilities by providing
representation of local firms to investors and in foreign trade shows,”
“We know that we have a very
strong value proposition. What is important now is to continue to work
aggressively to make investors and potential clients aware of the
Philippines’ capacity for supplying quality services. This will ensure
that we are top-of-mind when outsourcing decisions are made,” said
Business Processing Association of the Philippines (BPA/P) executive
director Mitchell Locsin.
the article above
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& Management Consulting:
Associates provides its Executive Search & Management
Consulting services throughout the Asia Pacific region. We are
proactive and well known in our sectors of focus. Regional
Managers use us to help bridge the gap between local environments and
the world-class requirements of multinational corporations.